October 11, 2013

Fire four Account Executives or Account Coordinators and hire four killer Executive Assistants for your creative department.  Help your creatives focus on ideas, not the stuff they suck at.

And hate.

Creatives love to create ideas.  They love to see where an idea can go,...

October 10, 2013

It’s a commonly held notion that posting a job on a job board isn’t the best way to attract the best talent.  Two years ago, I would have agreed with you.  But that was before the Big Recession.   Recession came.  Budgets were slashed.  So were the agencies.  And they...

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