©2019 BY HEIDI CONSULTS.

July 12, 2012

I will admit it.
I have.
And I’ve fallen for it more than once.

When I was still a copywriter, I fell for it twice.


It’s a good lie.
It’s one that most creatives will fall for.


Because it’s the one that creatives want to believe
and be a part of.

If they didn’t believe i...

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